The speculation around GTA 6’s price has been one of the most heated debates among fans. Some analysts predicted a record‑breaking $100 for the standard edition, citing the game’s enormous budget and scale. Now, a leak from a UK retail worker suggests that Rockstar may be sticking to industry norms – and that pre‑orders could open as soon as today.

The Leak: £69.99 / $69.99
A user on X (formerly Twitter) claiming to work at a large UK game retailer (not GAME) shared what they called a “press pack” for GTA 6. According to the post, pre‑orders open on May 12, and the price is £69.99 for the standard edition. The leaker added that the US price should be $69.99 and the Euro price similar, with no bundles for PS5 yet – though Sony may announce something later this year.
If accurate, this would put GTA VI in line with current AAA pricing. For comparison, most major releases – from Call of Duty to Assassin’s Creed – retail at £69.99 in the UK and $69.99 in the US. The leak contradicts fears of a $100 base game, which had worried fans for months.
Skepticism and Timing
As with all leaks, caution is warranted. The poster offered no verifiable proof, and the timing is convenient: speculation about a May 12 trailer drop has been rampant. Moreover, Rockstar Games recently posted about Red Dead Online on the Chinese social media platform BiliBili, and such posts often precede or coincide with major announcements on Twitter. The fact that no trailer has appeared yet on Rockstar’s official channels casts doubt on the claim that pre‑orders open today.
Nevertheless, the broader picture is consistent. Take‑Two CEO Strauss Zelnick has repeatedly said marketing will begin “soon,” Sony is emailing PS4 users to upgrade, and the PlayStation Store’s deals page has been cleared. An announcement is undeniably imminent – whether it lands on May 12 or within the next few days.
What the Price Means for Fans
A £69.99 / $69.99 price point would be a relief. It suggests that Rockstar is not exploiting its position as the most anticipated game of the decade, despite having a reported “unlimited” budget. Zelnick’s recent comments about “value delivery” and “charging way less than the value” now seem sincere. Of course, higher‑tier editions (Deluxe, Collector’s) will cost more, but the standard entry fee appears to remain accessible.
Also, Read
- GTA 6 Pre-Launch DLC May Be Coming This Summer – One Last Ride for GTA Online
- GTA 6 Trailer 3 Drops Next Week According To ‘Planetary Position’ Theory
- GTA 6 Infinite Budget Signals GOTY Win Despite Rockstar Crunch Woes
The Waiting Game
For now, fans should treat the leak as unconfirmed but plausible. If the retail worker is correct, pre‑orders could go live within hours, and the third trailer would accompany them. If not, the announcement is still expected before Take‑Two’s earnings call on May 21. In either case, the long silence is about to end.
Grand Theft Auto VI launches November 19, 2026 on PS5 and Xbox Series X/S. A PC version is expected later.