ASUS RTX 5090 Edition 20 Costs $11,999 at Micro Center—More Than the Full ROG Bundle

A Price Tag That Defies Logic

The ASUS RTX 5090 Edition 20 has been spotted at a Micro Center in Miami with a price tag of $11,999.98. This isn’t a bundle, and it isn’t a typo. The sticker shows Micro Center SKU 063941, which belongs specifically to the graphics card alone.

ASUS RTX 5090 Edition 20 Costs $11,999 at Micro Center—More Than the Full ROG Bundle
ASUS RTX 5090 Edition 20 Costs $11,999 at Micro Center—More Than the Full ROG Bundle

For context, Newegg lists the same card at $5,999.99, though it’s currently out of stock. That means the Micro Center price is exactly twice Newegg’s listed price. Even more baffling, the entire ROG Edition 20 package—which includes the RTX 5090 Edition 20, the ROG Crosshair X870E Edition 20 motherboard, the ROG Thor 3000W power supply, and the ROG GR20 Edition 20 case—is listed for $10,849.96. In other words, buying the GPU by itself at Micro Center costs $1,150 more than buying the full four-component bundle.


The RTX 5090 Pricing Crisis Deepens

This latest sighting is part of a broader trend. RTX 5090 cards are disappearing from major retailers, and marketplace listings have climbed several thousand dollars above their earlier prices. The Edition 20 was never meant to be cheap—it’s a limited anniversary product—but $11,999.98 for the card alone pushes it into a completely different stratosphere.

The extreme pricing reflects a market where AI demand, memory shortages, and limited supply have combined to make flagship GPUs nearly unobtainable for regular consumers. While NVIDIA’s official MSRP for the RTX 5090 remains $1,999, real-world prices have been elevated for months, and the situation appears to be getting worse rather than better.

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What This Means for Buyers

For anyone hoping to get their hands on an RTX 5090, the message is grim. If a single card can command $12,000 at a major retailer, the prospects for finding one at a reasonable price are slim. The Edition 20 may be a collector’s item, but the pricing at Micro Center is so far above the bundle that it almost defies explanation.

As one observer put it, this is the kind of post we’ll look back on in a few years to remind ourselves just how bad RTX 5090 pricing had become. For now, it’s a stark illustration of a market that has lost all sense of proportion.

Source: Reddit

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