It’s no surprise that GTA 6 is shaping up to shatter sales records when it launches later this year. Anticipation for Rockstar Games’ next blockbuster title is at an all-time high, and recent reports suggest it could become the most financially successful game launch in history.
According to Financial Times, video game research firm DFC Intelligence predicts that Grand Theft Auto VI will generate over $1 billion in pre-orders before its release. This staggering figure highlights the unparalleled excitement surrounding the game.
GTA 6 Expected to Double Its Predecessor’s Earnings
DFC Intelligence estimates that Grand Theft Auto VI will bring in $3.2 billion in revenue during its first 12 months—more than double the earnings of its predecessor, Grand Theft Auto V. To put this in perspective, the projected revenue would surpass the combined global box office earnings of 2024’s biggest films, Inside Out 2 and Deadpool & Wolverine.
For reference, Grand Theft Auto V set an industry benchmark when it launched in 2013, earning $1 billion within its first three days and selling 29 million copies in just six weeks.
Rockstar Games’ Legacy of Record-Breaking Success
Rockstar Games has consistently set the bar for game sales, and Grand Theft Auto VI looks to continue that trend. With such sky-high expectations, Take-Two Interactive, Rockstar’s parent company, remains confident.
“I never claim victory before it occurs,” said Take-Two’s CEO Strauss Zelnick in a statement to Financial Times. “That said, I think Rockstar Games will once again deliver something absolutely phenomenal. Certainly, the anticipation is high.”
Indeed, calling the anticipation “high” may be an understatement. The hype surrounding Grand Theft Auto VI is unlike anything seen before in the gaming world.
Will GTA 6 Surpass Expectations?
While DFC Intelligence’s predictions are impressive, many believe they might actually underestimate the impact Grand Theft Auto VI will have upon release. With a fan base that’s waited more than a decade for a sequel, and with the game’s launch rumored for PlayStation 5 and Xbox Series X|S, it’s easy to imagine GTA 6 breaking even these lofty expectations.
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As the countdown to GTA 6’s launch continues, all eyes are on Rockstar Games to deliver another industry-defining experience. Whether it exceeds $1 billion in pre-orders or hits $3.2 billion in revenue during its first year, one thing is certain: Grand Theft Auto VI is poised to be a cultural and financial phenomenon.